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Tripsdrill
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Tripsdrill

For a great example of a leisure site succeeding in a mid-size market with around half a million visits, you may want to visit Tripsdrill, which has recently celebrated its 75th anniversary and is still privately owned. The theme park is situated near Stuttgart, in a region of Germany known for the highest standards of manufacturing and quality of life (Mercedes, Porsche). 

The park is highly regarded in the industry due to its systematic search for innovations, which eventually became standards in the industry.

Imaginvest has worked side by side with the owners for more than 12 years . Imaginvest assisted them with the master plan, the creation and design of many rides as well as marketing strategies and tools. During this period the park has twice achieved the largest attendance growth in Germany. It was also awarded the IAAPA Brass Ring Award.


Name
Tripsdrill
Description Oldest theme park in Germany, has celebrated its 75th anniversary


Type
Theme Park
Leisure Facility
Heritage Site
Cultural & Museum
Natural & Wildlife
Urban Development
Tourism Destination
Location Stuttgart, Germany.
Attendance category
Website www.tripsdrill.de

Name
Fischer Family
Type
Private Owner
Corporate
Financial Institution
Public Sector
Description Second generation of owners and operators

Name
Type
New Site
Reengineering
Expansion
Enhancement
Acquisition & Sale
New Entrant
Description The park reinvests an appropriate amount consistently  to keep visitors returning year after year.
Achievement The park evolved from a theme park for senior guests with small children to become the 6th largest theme park in Germany, attracting the whole family. In 2007, it was voted best park in Germany for the value of the visitor experience. It is now on the way to becoming a full destination with a second gate and accomodation.
Sub-projects • Initial master plan

• Waschzuber Rapid Ride: design, scale models and advertising

• G'sengte Sau roller coaster: design and scale model

• Jungbrunnen flume ride: design and scale model, exhibit

• Castle: design and scale model

• Reengineering of the old site: master plan and design of all attractions

• Reengineering of the visitor flow

• New main street and ride: design and scale model

• Wildpark: master plan for a forest-themed second gate




Description Since 1995, Imaginvest has been master planner and designer for all attractions at Germany’s oldest theme park
Type
Performance Assessment
Strategic Advice
Master Planning
Concept & Design
Investment Decision Support
Evaluation & Monitoring
Other Services

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